FALA 2026 Conference & Tradeshow

The FALA Annual Conference & Tradeshow will be held Sunday, August 2 through Wednesday, August 5, at the beautiful JW Marriott Orlando Bonnet Creek Resort & Spa. FALA group rates will be offered up to three days before and after the conference dates based on hotel availability. Reservations are now open and must be made online through the group reservations portal.  Group room rate cut-off date is July 10, after which availability and rates will be at the hotel’s discretion.

Group Room Rates & Cut-Off

Starting at $204 single/double occupancy

Daily Resort Fee $30

Daily Self-Parking Fee est. $21.50 (50% discount on current rate) 

Cut-Off is July 10, 2026

All reservations must be guaranteed with major credit card and first night's room and tax as deposit.

Guests may adjust their arrival and departure dates or cancel their bookings without incurring any fees until July 10, 2026. Starting July 11, 2026, room and tax for the remaining nights of each reservation will automatically be charged to the credit card on file for each guest. 

Click to Book Your Room!

No reservation modifications, cancellations, or refunds will be available after July 11, 2026. 

WARNING: Anyone emailing or calling attendees claiming to be the official housing company of the FALA conference is false and misleading.  These housing companies are NOT affiliated with JW Marriott Orlando Bonnet Creek or the FALA conference nor are they endorsed by FALA.  FALA conference reservations at the JW Marriott can ONLY be made directly through the FALA conference reservations page.

This year’s conference is your ticket to a three‑day journey filled with industry‑specific insights, dynamic speakers, and a full itinerary of fresh events and networking adventures. As you explore each session and connection point, the FALA Conference Mobile App becomes your personal travel guide — helping you map out your schedule, navigate every stop along the way, and make the most of your Conference Experience. Get ready to embark on a week where every moment moves you forward.

*Schedule is subject to change*

Becoming a sponsor at this year’s conference is your boarding pass to elevated brand visibility and meaningful connections across Florida’s senior living landscape. As hundreds of industry “travelers” — from owners and operators to managers and key decision‑makers — arrive from communities ranging from cozy 4‑resident homes to bustling 350‑resident campuses, you’ll be front and center on their itinerary. These leaders collectively invest millions in products and services that enhance quality care, making this the perfect destination to showcase your commitment and expertise. Don’t miss the opportunity to chart new partnerships, strengthen existing routes, and position your company as a first‑class leader in the journey toward exceptional senior living. If interested in purchasing a sponsorship, contact Tammi Wathen (tammi@fala.org or 850.383.1159).

Click for Sponsorship Details

Contact the FALA office to secure your sponsorship: (850) 383-1159 (Ask for Tammi)

REGISTRATION OPENING SOON!

ASSISTED LIVING FACILITIES & ADULT FAMILY CARE HOMES ONLY

Early Bird through 5/15/26:

• Full Conference:  Member $525 / Non-Member $725
• Full Conference Group of 4 Same Facility:  Member $1,575 / Non-Members $2,175
• Single Day (Monday, Tuesday or Wednesday):  Member $300 / Non-Member $400

VENDORS & OTHER NON-FACILITY REGISTRANTS (excludes exhibitors)

Early Bird through 5/15/26:

• Full Conference:  Member $1,225 / Non-Member $1,725
• Single Day (Monday, Tuesday or Wednesday):  Member $775 / Non-Member $975